Old-Fashioned Style Franchise BBQ Restaurant 001167

Prime location franchise BBQ restaurant with high volume sales in North Dallas is available for acquisition. This business was first established by the previous owner in 2011 and was subsequently acquired by the current owner in 2018. The location of this business is in one-of-the-best areas for customer acquisition as the restaurant sits in the hub of a well-mix of retail, office, and commercial areas. University that has nearly 30k students is also found within its reach. Most of the customers are various professional workers from the nearby nationwide retailers that come during lunch hours and high-income families in dinner hours that are from the neighborhoods within this middle-high class area. Net sales average was $850,000 - $900,000/year in the last few years of operation which has been consistent each year excepting 2020 due to Covid-19 lockdown. Revenues have quickly recovered in 2022 reaching nearly $900K. Owner involvement is critical to the business generating more revenue since the current owner doesn't have enough time to allocate towards proactive marketing. Corporate ADs along with word of mouth provide an ample amount of customer acquisition, but this business can't achieve full capacity without proactive local marketing from the owner. Various local marketing tactics can be used to increase sales such as direct mailing, delivery service, catering, student discounts, and social media marketing on numerous online outlets. Their menu consists of many items that range from various types of BBQ meats, sandwiches, salads, side dishes, and desserts that are made from scratch. The franchise was built upon their first business model of a buffet-style restaurant and later added the option of fast-casual style in the last few years, but this location still has the original buffet-style model that accommodates high volume sales and customer dense locations. Depending on location, the owner of the business can utilize this knowledge to choose between the fast-casual style and buffet style that matches the demographics of the area.