SOLD – National Franchise Hand-Rolled Pretzels

Business Description

Franchise fast food bakery located inside a nationwide grocery chain is available for acquisition. Established and acquired by the current owner of the business in 2015. One indirect competitor is within the immediate market area, this doesn’t pose any issues to this business as the competitor is an entirely different food industry. The majority of the customers are intertwined with the nationwide grocery chain’s customer base which consists of many Caucasian individuals and a well-mix of different ethnicity. Demographics of the area are predominately Caucasian families that are in the middle-class income bracket with some disposable income. Corporate provides nationwide ads each month, but this isn’t sufficient enough to truly generate the optimum amount of sales this business can achieve. The areas where this business is located in a perfect spot for local marketing such as Valpak, door hangers, direct mailing, stamp cards, and fundraisers that takes advantage of the various schools nearby this business. Owner involvement is crucial to the further growth of this business by taking over the tasks of the employees and properly marketing this business during operation hours. This business is perfect for the demographics of the area and can easily grow with the right Buyer acquiring this operation.