SOLD – Over 35 Year Established Old Fashioned Hamburger Restaurant

Business Description

Over 35-Year established, renowned, and award-winning family-owned old-fashioned hamburger restaurant is available for acquisition. This business was established over 35 years ago and was one of the first hamburger restaurants to introduce the unique concept of toppings and condiment bar to create your own unique burgers and was the first to introduce revolutionary menu items such as mushroom Swiss burgers and honey mustard chicken sandwiches that have stood over time. The decor, atmosphere, and experience are also one of a kind in the city, with hundreds of nostalgic antiques and memorabilia on the walls and shelves. The annual gross sales average is approximately over $1,000,000, with the exception of 2020 due to the pandemic, but it has been consistent in the past several years without any marketing or advertising other than word of mouth and returning loyal customers who have been coming for more than 20 years. After the peak of the pandemic, the sales have rebounded in 2021 slowly but surely and are on track to record similar sales pre-pandemic. The customers are a well mix of demographics that come from all over the metroplex and have been loyal since the business was established. The lunch crowd is a mix of office employees and local businesses from the surrounding area as well as local individuals and families and the dinner crowd is mainly families within the surrounding area. Because this business has been around for so long and has been voted the best in the city by local newspapers and magazines, not much marketing and advertising were needed. However, there are other ways to increase overall sales by being more proactive on all social media outlets, especially utilizing 3rd party delivery services or offering in-house delivery with additional staff, and also capitalizing on the sale of the dressing, which is homemade and always has been a high demand from the customers. This business only uses top-quality 100% certified Angus Beef with homemade toppings and fresh condiments, fresh-cut fries, and old-fashioned hand-dipped milkshakes. This business has a tremendous reputation and has become a staple in the city of Dallas and its metroplex and has the potential to expand to other cities as customers desperately plea to open in their cities. This business is already a successful establishment and has everything in place including the staff, some who have been with the business for over 15 years, and will be a great opportunity for the potential buyer to expand and grow for further success. With a younger or more pro-active owner-operator, there is a huge potential to grow the business by proactively marketing the business, implementing retail sales of the dressing, and possibly expand to other cities, which has been a huge demand for years.