SOLD – Pizza Restaurant

Business Description

Prime location gourmet pizza shop placed in high household income area is available for acquisition. This business was originally established over 3 decades ago in 1982 and was later acquired by the current owner of the business a decade after in 1998. Competition is expected for any type of business in the pizza industry, but this business has been establishing a loyal customer base for over 3 decades and has a more attractive price point that anyone can easily afford. Most of the customers are middle-class individuals throughout all business operation hours while during lunch hours many upper-class employees come from the surrounding office buildings. Although there is no marketing that has been done for this business to increase sales, proactive marketing methods need to be utilized to reach the full potential of the business. There are many ways to proactively market this business such as direct mailing, daily specials, weekly deals, student discounts, social media outlets, delivery service, 3rd party delivery services, catering services, menu modification, hiring additional staff, and working with the local community groups. Utilizing the local communities in the nearby offices and neighborhoods will be extremely beneficial to increasing sales through reoccurring events. Various items are provided in their menu that can range from appetizers, salads, calzones, stromboli, subs, pasta, oven-baked dishes, seafood, pizza-by-slice, customizable pizza, gourmet pizzas, deep-dish pizzas, and desserts. This business has everything in place for a potential buyer to be proactively marketing this business while being fully involved in the day-to-day business operation.