SOLD – 2-Location Cigar Shops
Two location fine-cigar stores within high-income cities are available for acquisition. The first location was originally established in mid-2002 and later in 2006, the second location was built by the current owner of the business. These businesses are the only cigar shop within the city that carries premium quality cigars at a competitive price point. Many types of customers come to both these businesses, but the original location has a majority of the customers that are Caucasian individuals with lots of disposable income and the 2nd location has various middle-upper class individuals that frequent this business as regulars. Local marketing was done in the past but was discontinued due to the effectiveness of word-of-mouth alone. However, online marketing hasn’t been utilized to grow the sales of this business in the past, and utilizing this can be an extremely effective platform to increase customer acquisition. Online marketing can be done through social media outlets, online orders, e-blast, and discounted bulk orders. The first location is surrounded by various nationwide retailers as well as located next to a major highway and intersection that has huge amounts of traffic on a daily basis. Alternatively, the second location is surrounded by various retailers combined with a larger selection of cigars within a huge humidor that match the demand of the demographics in the local area. These two cigar stores are in one of the best locations for this kind of business and can reach full capacity with proper involvement from a potential buyer.